Medical Affairs Strategic Summit East: Track B: Case Study: Review the Impact o...

Track B: Case Study: Review the Impact of Real-World Evidence on Medical Affairs Strategy

Discuss how to generate RWE with limited resources through product registries, demonstration projects, and investigator-initiated trials
Discover how real-world evidence can address clinical unmet needs
Understand the strategic role of medical affairs in generating and communicating RWE to all stakeholders

Speakers

Jill Massey, PharmD, MBA, BCMAS

Senior Vice President, Medical Affairs, Melinta Therapeutics

Dr. Massey has 27 years of medical affairs experience in the commercialization and life-cycle management of pharmaceutical products across multiple therapeutic areas including cardiovascular disease, infectious diseases, neuroscience, pain management, women’s health, psychiatric... Read More →

Wednesday April 15, 2020 1:45pm - 2:15pm

Track B: Medical Operations & Technology

Medical Affairs Strategic Summit East

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Jill Massey, PharmD, MBA, BCMAS