Medical Affairs Strategic Summit East has ended
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Wednesday, April 15 • 3:15pm - 3:45pm
Track C: Use Data Mining Techniques to Enhance Customer Engagement

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  • How analytics drive your outreach strategy
  • Segment customer base and target them using data analytics

avatar for Ariel Katz

Ariel Katz

Ariel started his first company in college, ResearchConnection, to help connect students with research opportunities. That company grew to over 40 universities and was eventually acquired by the Bill and Melinda Gates Foundation and the Ewing Kauffman Foundation.Next Ariel started... Read More →
avatar for Dan Hennessy

Dan Hennessy

Vice President, Field MA, EMD Serono
Dan Hennessy, PhD, MS, MBA, is a VP of Strategic Excellence, North America Medical Affairs at EMD Serono and has over 18 years track record of significant contributions to medical affairs and clinical development of hematology/oncology and other specialty drug therapies. Specifically... Read More →

Wednesday April 15, 2020 3:15pm - 3:45pm EDT