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Thursday, April 16 • 1:45pm - 2:15pm
Track C: The Ever-Elusive Balance of Quantity vs. Quality in MSL Goals and Metrics

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  • Outline what the key activities or goals of MSLs should be in this ever-changing role
  • Review how we measure the success of those goals and ultimately the MSL
  • Discuss whether metrics are the same as goals and how to balance quantity versus quality
  • Determine what a valuable or ‘quality’ interaction should be and whether different types of events or activities should be weighted differently

avatar for Kristin Ryan

Kristin Ryan

Field Director MSL, Medical Affairs, Astellas
Kristin Ryan is the US Field Director for the Astellas Urology Medical Science Liaison (MSL) organization within Medical Affairs.  She has experience in the pharmaceutical industry covering 16 products across five therapeutic areas including devices.  Kristin is a leader known for... Read More →

Thursday April 16, 2020 1:45pm - 2:15pm EDT